The Cloud Hoodie
The one you put on and don't take off. Wear it soft.
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Your Next Travel Companion
The Construction
Every detail considered.
Seam-free hood. Smooth exterior. Fleece-lined inside. Built to feel as good as it looks.
The Weight
Heavy on purpose.
460gsm means you feel it the second you put it on. That's not an accident.
The Philosophy
Made to last, not to trend.
sft. pieces are designed for the long wear. The kind you reach for on repeat.
The texture says it all.
Fleece-lined. Cloud-weight. Made to be lived in.
Let customers speak for us
I only got to Post office to pick up today - i opened it and out it on to try and I don’t want to take it off! The moss green colour is amazing 🤩 It feels divine, the hood is great without the strings. It feels so soft and cozy. It’s a medium and I’m not big (58kg & 165cm) it fits well and still
Has a bit of room, although it sits shorter in length than I’d expect. It really does feel amazing though.
I might have to size up to a large as I’d like a second one in another colour maybe and track pants in this same fabric would be heaven 💚
Anonymous
sft. Cloud Hoodie - Moss
The quality is so good!
So Soft and the colour is 👌
Well worth it!
William Brettell
sft. Cloud Hoodie - Moss
Fits properly for once. Not oversized in a sloppy way, just clean. Material's thick ttoo so doesn't feel like those cheap ones that lose shape after one wash. Glad I got in on the first drop!
David
sft. Cloud Hoodie - Sky Blue
Got the mocha one for me and the mint one for my partner. We both love them and he literally said ‘best hoodie I’ve ever owned’. Looking forward to more colours!
Amber C.
sft. Cloud Hoodie - Mint
Amazing quality and it actually has soft fleece lining that doesn’t go everywhere! Not easy to find here in Aus. Highly recommend.
Ambs
sft. Cloud Hoodie - Mocha
Yes, yes and yes! Love this brand!
Would definitely recommend sft! Not only good quality, but good service and an amazing product.
Sally B.
sft. Apparel
Honestly, I was shocked at how damn good it was. I've never bought a "premium" hoodie before, so wasn't too sure what to expect, but when i felt my cloud hoodie...don't think i'll be looking back! Grateful i was one fo the lucky few who got on an early release x
Sally B.
sft. Cloud Hoodie - Sky Blue